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Kakakbank Tea Set

Multiple Owners
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package design goods graphic design brand identity branding kakaobank Bank typography Brand Design product design


Kakaobank Tea Set

This is the Kakaobank Tea Set designed for recruitment candidates, and attendees of journalist conferences. It is a tea set created with the intention of gifting meaningful moments.

The design of tea set uses the graphic motif of tea rising, expressed through typography and gradients. Particularly, the spread of Kakaobank's brand color, yellow, in the graphic emphasizes the meaning of brand extension. Just as tea leaves slowly rise in water, the design visually conveys the hope that the brand will gradually permeate users.

When the package is opened, the accompanying card contains messages for the user and instructions on how to enjoy the tea. Additionally, the color of the tea rising and the tin case is consistently designed in the brand's yellow color, emphasizing visual consistency and coherence with the brand. The product is structured to highlight the brand's visual identity.


package design goods graphic design brand identity branding kakaobank Bank typography Brand Design product design
package design goods graphic design brand identity branding kakaobank Bank typography Brand Design product design
package design goods graphic design brand identity branding kakaobank Bank typography Brand Design product design
package design goods graphic design brand identity branding kakaobank Bank typography Brand Design product design
package design goods graphic design brand identity branding kakaobank Bank typography Brand Design product design
package design goods graphic design brand identity branding kakaobank Bank typography Brand Design product design
package design goods graphic design brand identity branding kakaobank Bank typography Brand Design product design
package design goods graphic design brand identity branding kakaobank Bank typography Brand Design product design
package design goods graphic design brand identity branding kakaobank Bank typography Brand Design product design
 
 
 
Kakaobank Tea Set
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Creative Direction : Seunghwan Lee
Project Direction : Hyeram Kim, Seunghyun Lee
Brand Design : Yewon Park
Production : Edition Denmark
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© Kakaobank Corp.
 
 
 
Kakakbank Tea Set
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